SEO Training Course in Bulandshahr With Certificate & Job Assistance
Digital Marketing Platforms And Tools
What You’ll Learn in Our SEO Training in Bulandshahr?
Introduction to SEO
- What is SEO and why is it important?
- Types of SEO
- Difference between on-page & off-page SEO
- How do search engines work?
- Google SERP
- Crawling, indexing, and ranking
WordPress
- What is CMS and WordPress?
- Introduction to WordPress website creation
- Static vs dynamic website
- What are domain name and web hosting?
- How to get a domain name and web hosting?
- How to connect a domain with a hosting server?
- How to install WordPress and activate your site?
- How to choose a theme and install it?
- Choosing right plugins
- Setting up site favicon and logo
- Creating web pages and adding them to the menu
- How to create a submenu?
- How to design a five-page website?
- How to set the front page?
- How to publish blog posts?
- How to create categories and tags?
- How to add posts to categories and tags?
- Setting blog title and heading tags (H1-H6), images, videos
- Anchor text: internal and external linking
- URL renaming or rewriting
- Featured image and excerpt
- Widget customization (sidebar and footer)
- Contact form 7
- Practical Assignment
Keyword Research
- What are keywords?
- Types of keywords
- Long-tail and LSI keywords
- How to do keyword research?
- Keyword research tools
On-Page SEO
- Keyword optimization
- Title tag
- Meta description
- How to use heading tags?
- Role of keyword density in content
- Anchor text
- What is the bounce rate?
- What is keyword stuffing?
- Plagiarism checker
- Keyword prominence, proximity, and cannibalization
- Image optimization (alt tag, title, compression)
- How do permalinks matter in SEO?
- SEO-friendly URLs and structure
- Subdomains
- Breadcrumbs
- The golden rule for first-page ranking
- Practical assignment
Technical SEO
- Introduction to technical SEO
- HTML sitemap vs XML sitemap
- Sitemap creation
- Robots.txt file
- Canonical tag optimization
- Best practices for 404 error pages
- 301/302 URL redirection
- Schema markup and structured data
- Role of Open Graph tags in SEO
- W3C validation
- JavaScript and CSS optimization
- How to increase page loading time?
- How to perform an SEO audit of a website?
Off-Page SEO
- Introduction to off-page SEO
- What are backlinks?
- Importance of backlinks in SEO
- Inbound vs outbound links
- What is link juice?
- Do follow vs no-follow backlinks
- How to build quality backlinks?
- What are Domain Authority (DA) and page authority (PA)?
- Search Engine Submission
- Free classified submission
- Image submission
- PDF submission
- Social bookmarking
- Forum posting
- Guest blogging
- Social bookmarking
- Press release submission
- Infographic submission
- Web 2.0
- Article submission
- Video submission
- Q&A submission
- Practical Assignment
Using SEO Tools
- How to use Moz for SEO analysis of a website?
- How to use Ahrefs for content ideas?
Google Search Console
- Introduction to Google Search Console
- How to integrate a website to Search Console?
- Performance and URL inspection
- Sitemaps and coverage
- Enhancement reports
- Security and manual actions
- Breadcrumbs
- URL removal and disavow
- Core web vitals
- Page speed
- Sharing user access
Google Analytics
- Introduction to Google Analytics
- Setting up Google Analytics
- How to link a website to GA?
- Dashboard overview
- Real-time reports
- Audience reports- Overview, active users, lifetime value report
- Acquisition report
- Behavior report
- How to track conversion
- Creating goals and funnels
- Creating remarketing audience
- Creating custom dashboards and reports
- Creating trackable links with UTM parameters
- Integrating Google Search Console and GA
Gyan Infotech in Numbers
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Why Choose Gyan Infotech is Best Digital Marketing Institute in Bulandshahr?
Learn From Industry Experts
Up-to-Date Knowledge
Practical Learning
Internship Opportunity
Engaging with a Gyan Infotech for training can provide networking opportunities, allowing you to connect with industry professionals, potential mentors, and fellow trainees. These connections can be valuable for your future career or business endeavors. and get a chance to work with a leading digital marketing agency for 6 months as a digital marketing intern.
Hands-On Practice
Alumni Support & Help
You can ask any questions or your doubt even after course completion & we will answer all your questions or your doubt.
Vikas Kumar Raghav
Founder Of Gyan Infotech
Who Can Join Gyan Infotech Digital Marketing Institute?
Students
With the help of our diverse Digital Marketing course, the students are going to get a bright career in this field. Come join our best classes and learn in a better way!
Housewife
If you are a housewife and want to earn more while staying at home, then Gyan Infotech the best option for you! Our courses would help you stay ahead.
Entrepreneur
Are you an entrepreneur who wants to grow his business and make it successful in the long run? If yes, then Gyan Infotech will be the right choice for you.
Working Professional
Once you have been enrolled in our Digital Marketing course, you’ll have to get ready for plenty of options in your field. Commence your growth as a working professional and earn more.
Grow Your Business
We have got a whole array of course tools which would assist you in analyzing your website as well as business. Take your business to the utmost heights with our Digital Marketing courses.
For Startups
Various start-ups are going to get benefited from Gyan Infotech ’s Digital courses. It’s because these courses will let it create brand awareness to the right audience.
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